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So, What is a Magazine? Sid Holt, Executive Director of the American Society of Magazine Editors Attempts to Answer the Question… ACT 3 Experience (1)

October 29, 2012

The ACT 3 (Amplify, Clarify and Testify) Experience is now in the history books. Sid Holt, the executive director of the American Society of Magazine Editors was the opening keynote speaker at the Experience. His speech, “So What is a Magazine,” set the stage for two and a half days of an experience themed “Never Underestimate the Power of Print in a Digital Age.” The event, hosted by the Magazine Innovation Center @ The University of Mississippi’s Meek School of Journalism and New Media, took place Oct. 23 – Oct. 25 and was attended by 145 magazine media experts from the publishing, printing, distributing, advertising and marketing industry.

Listen to Sid Holt as he attempts to define what is a magazine in this digital age:

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