Roger Fransecky on Prose, Poetry and Plumbing

October 26, 2009

What does it take to run a remarkable business and not just a good business? Roger Fransecky, founder and CEO of the consulting group APOGEE, has the answer to this question using his famous three Ps: Prose, Poetry and Plumbing. View his answer below.

Roger spoke today at the opening of the Fall Journalism Week at the School of Journalism and New Media at the University of Mississippi.

One comment

  1. A remarkable business is what we all endevour to acheive, and I think the 3 P’s is a great way of conveying the priciples.

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