A great future for newspapersOctober 30, 2007
Yes, you’ve read that right. There is a great future for newspapers and you do not have to take my word for it. Just read the cover story and look at the numbers published in the November issue of Monocle, Tyler Brulé’s one-year old British magazine. Brulé writes in his preface, “Print media might be faced with some serious challenges but it’s time to stop calling its relevance into question — that goes to newspapers too. In many markets the humble daily has never looked so good, in others there’s a bit of work to be done…” Monocle offers a three part package on the future of newspapers including a look at the redesign of the leading German newspaper Frankfurter Allgemeine Zeitung, a review of “the next best thing” the Dutch newspaper NRC Next, and a look into the future of newspapers. In addition to the three parts, Monocle sums the facts on newspapers from the World Association of Newspapers. Some of those facts:
1. There has been an explosion in the number of new titles, and now a record 11,000 daily papers are produced worldwide.
2. Global newspaper circulation is up almost 10 percent over the past five years.
3. Over 550 million people globally buy one every day.
A summary of this package will not give justice to this great series of stories, so try to get yourself a copy of the November issue of Monocle. It is worth every penny of your $10. I bought the magazine in Amsterdam on my way from a week of work in Finland. It was the best reading on the plane that I’ve done in a long time. One of the best quotes I have read in the article was by Jan Paul van der Wijk the chief of design for NRC Next, “News is free, but information is not — we tell people the news but do more with it.” Visit Monocle here or order a copy of the magazine at www.universalnewsondemand.com