More on split covers: The subs vs. the stands

March 29, 2007

Here are few more examples on the debate between designing different covers of the same magazine for the newsstands and for subscribers… Meredith publications Better Homes and Gardens color.jpgbhg-easy-color1.jpg, Ladies Home Journalladies-home-journal-2.jpgladies-home-journal-1.jpg, Country Homecountry-home-2.jpgcountry-home-1.jpg and
Family Circlefamily-circle-2.jpgfamily-circle-1.jpg all try to scream with cover lines on the newsstands and whisper or tone down the cover lines in your mail box. Take a look and judge for yourself? Do we really need spilt covers and what is the use? I hope to provide you with some answers in the coming days… Enjoy the journey

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